Products & Catalog - Sell Products & Services

Products & Catalog - Sell Products & Services

You can showcase and share your products and services with your customers for them to browse items and add to a cart without leaving the chat.

Notes
Please note:

  • Test WhatsApp phone numbers don’t support testing product catalogue messages.
  • WhatsApp cloud API supports product catalogue features now.

You can find the step-by-step training below.

To use products and catalogues in your WhatsApp Business API account, please follow the below steps.

1.  Create product catalog & Upload Inventory to Facebook

Upload your inventory to Facebook. You can use the API or Facebook’s Commerce Manager to do that.

Your inventory needs to be uploaded to Facebook in a catalog format — see About Catalogs for more information.

Notes
If you already have a Facebook catalog set up, we suggest that you leverage that catalog for WhatsApp commerce use cases.

If you need to create a catalog, there are two ways:

You can upload only one catalog per WhatsApp Business Account (WABA), but the same catalog can belong to multiple phone numbers.

2.  Sync the products from Facebook to OCP

Now back to OCP, go to WhatsApp Cloud channel and click “View Catalog”, which will pull all the catalogs under your current business account.

Select the “Facebook to Local” button as per the screenshot above. You should be able to sync all the products in your Facebook catalog back to our built-in eCommerce.

A screenshot of a computer AI-generated content may be incorrect.

And the most important thing here is to make sure the “SKU” in OCP is the same as “ContentID” with your Facebook Catalog.

A screenshot of a product page AI-generated content may be incorrect.

3.  Connect Product catalog with WhatsApp number

You need to connect your WhatsApp number with a product catalog. Only after that, you can send the product catalog messages.

4.  Send product catalog message

Now sync the product catalog into OCP built-in eCommerce, you can now use the send product in the send message node. If you go to your WhatsApp Cloud API, and you click “View catalogue”, you will be able to see the catalog ID that is connected with your WABA account.

A screenshot of a computer AI-generated content may be incorrect.

A screenshot of a computer AI-generated content may be incorrect.

Notes
You can select to send single product message or multiple product message.

A screenshot of a computer AI-generated content may be incorrect.

If you are sending multiple product messages, you can select how many sections you want to include, and then choose the retail ids(which are contentID in the Facebook Catalog).

If you have already synced Facebook Catalog with OCP ecommerce, you can use the “Get products” action to dynamically populate the retails IDs. You can go to Actions, and then select “ecommerce”, and then “Get products”

A screenshot of a computer AI-generated content may be incorrect.

You can use built-in filters to dynamically populate the retail IDs to use for sending product catalog messages.

5.  Set up product inquiry trigger

You will learn more about setting up a “WhatsApp product inquiry trigger”. This will trigger the message every time your customer sends you a message inquiry on the product detail page.

6.  Set up WhatsApp order created trigger

WhatsApp order received trigger will be triggered when the user sends the cart on the WA. You can use the value inside of this trigger to generate the checkout link for the user.

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